Datenschutzerklärung

Privacy Policy – Caliber

Caliber is committed to protecting your personal information and your right to privacy. This Privacy Policy explains what information we collect, how we use it, with whom we share it, and what rights you have in relation to it. It applies to all visitors, customers, and users of our website, products, and services.

This policy is established in compliance with U.S. federal and state privacy laws, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), the Children's Online Privacy Protection Act (COPPA), the CAN-SPAM Act, and applicable FTC regulations. Where customers are located in other jurisdictions, we also apply internationally recognized data protection standards.

If you have any questions about this policy, please contact us at clientservices@caliberheritage.com.

1. Information We Collect

We collect personal information that you provide to us directly and information collected automatically when you use our website. This includes:

Identification Information: Full name, username, or similar identifiers
Contact Information: Email address, phone number, billing address, and shipping address
Payment Information: Payment details are processed securely by authorized third-party payment providers (e.g., Shopify Payments, PayPal). We do not store full card or payment credentials on our systems.
Account Information: Login credentials if you create an account on our website
Order & Transaction Data: Purchase history, order numbers, and fulfillment details
Usage & Device Data: IP address, browser type, operating system, pages visited, referring URLs, and time spent on pages
Cookie & Tracking Data: Data collected through cookies, pixels, and similar tracking technologies (see Section 8)
Marketing Preferences: Communication preferences and opt-in/opt-out status for marketing emails

We do not knowingly collect personal information from children under the age of 13. If you believe a minor has submitted information to us, please contact us immediately so we can delete it in accordance with COPPA.

2. How We Use Your Information

We use the personal information we collect for the following purposes:

Order Fulfillment: Processing orders, confirming payments, arranging shipment, and sending tracking information. Orders are processed within up to 48 hours of payment confirmation. Estimated delivery time is 10 to 20 business days from the date of shipment, depending on destination and carrier conditions. If we are unable to ship within the stated timeframe, you will be notified and offered the option to cancel for a full refund, in accordance with the FTC Mail Order Rule.
Customer Support: Responding to inquiries, returns, refunds, and disputes
Account Management: Creating and managing your customer account
Marketing Communications: Sending promotional emails only when you have provided explicit consent. You may opt out at any time via the unsubscribe link included in every marketing email, in compliance with the CAN-SPAM Act.
Website Improvement: Analyzing usage data to improve our site, product offerings, and user experience
Legal Compliance & Fraud Prevention: Complying with applicable laws, preventing unauthorized transactions, and protecting the rights of our business and customers

3. Legal Basis for Processing (U.S. Residents)

Under U.S. law, we process your personal information based on the following grounds:

Performance of a Contract: Processing your order and delivering your purchase
Consent: Sending marketing emails and using non-essential cookies, where you have opted in
Legitimate Business Interests: Fraud prevention, website security, and service improvement
Legal Obligation: Retaining records required by tax, accounting, or consumer protection law

4. Sharing of Personal Information

We do not sell, rent, or trade your personal information to third parties for their own marketing purposes. We may share your data only when strictly necessary to operate our business, including with:

Payment Processors: Such as Shopify Payments and PayPal, to securely process transactions
Shipping & Logistics Partners: Third-party fulfillment and carrier services used to deliver your order. Products may be shipped by a third-party supplier directly on our behalf.
Technology & Service Providers: Including email platforms, customer support tools, and analytics services, solely for the purpose of operating our store
Legal & Regulatory Authorities: When required by applicable law, court order, or lawful government request

All third-party service providers are contractually obligated to protect your personal information and use it only for the purposes for which it was disclosed.

5. California Consumer Privacy Act (CCPA / CPRA) – Rights for California Residents

If you are a California resident, you have the following rights under the CCPA as amended by the CPRA:

Right to Know: You may request disclosure of the categories and specific pieces of personal information we have collected about you, the sources, the business purpose, and the third parties with whom it has been shared.
Right to Delete: You may request that we delete personal information we have collected from you, subject to certain legal exceptions.
Right to Correct: You may request correction of inaccurate personal information we hold about you.
Right to Opt Out of Sale or Sharing: We do not sell or share your personal information for cross-context behavioral advertising purposes.
Right to Non-Discrimination: You will not be denied goods or services, charged different prices, or provided a different level of quality for exercising your CCPA rights.

To exercise any of these rights, please contact us at clientservices@caliberheritage.com. We will respond to verified requests within 45 days as required by California law.

6. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. These measures include:

SSL/TLS encryption for all data transmitted between your browser and our website
Restricted internal access to personal data on a need-to-know basis
Secure data storage through Shopify's certified, PCI-DSS compliant infrastructure

While we take reasonable steps to protect your information, no method of electronic transmission or storage is 100% secure. We encourage you to use strong passwords and to notify us immediately if you suspect any unauthorized access to your account.

7. Data Retention

We retain personal information only for as long as necessary to fulfill the purposes described in this policy, or as required by law:

Order & transaction records: Retained for a minimum of 7 years as required by U.S. tax and accounting regulations
Marketing data: Retained until consent is withdrawn or you unsubscribe
Account data: Retained while your account is active; deleted or anonymized upon request or after a reasonable period of inactivity
Usage data (analytics): Retained in aggregated or anonymized form

8. Cookies & Tracking Technologies

We use cookies, pixels, and similar tracking technologies to operate and improve our website. These may include:

Essential Cookies: Required for basic site functionality, such as shopping cart and checkout
Analytics Cookies: Used to understand how visitors interact with our site (e.g., Google Analytics)
Marketing & Advertising Cookies: Used to serve relevant ads and track campaign performance (e.g., Meta Pixel)

You may manage or disable non-essential cookies through your browser settings at any time. Note that disabling certain cookies may affect website functionality.

9. Email Marketing & CAN-SPAM Compliance

We send marketing emails only to customers who have opted in to receive them. In compliance with the CAN-SPAM Act, every marketing email we send will:

Clearly identify Caliber as the sender
Include our valid business contact information
Contain a clear and functional unsubscribe link
Honor all opt-out requests within 10 business days

To unsubscribe from marketing emails, click the "Unsubscribe" link at the bottom of any email, or contact us directly at clientservices@caliberheritage.com.

10. Third-Party Links

Our website may contain links to third-party websites. Caliber is not responsible for the privacy practices, content, or data handling of any external sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. Children's Privacy (COPPA)

Our website is not directed to children under the age of 13. We do not knowingly collect personal information from minors. If we become aware that a child under 13 has provided us with personal information without verifiable parental consent, we will delete it promptly. If you are a parent or guardian and believe your child has submitted personal information to us, please contact us at clientservices@caliberheritage.com.

12. Policy Updates

We may update this Privacy Policy from time to time to reflect changes in applicable law, our business practices, or the services we offer. Any material changes will be published on this page with an updated effective date. We encourage you to review this policy periodically. Continued use of our website following any update constitutes your acceptance of the revised policy.

13. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or how we handle your personal data, please contact us:

Caliber – Customer Support
Email: clientservices@caliberheritage.com